giles Posted January 27, 2004 Share Posted January 27, 2004 Thinking of widening our advertising cover this year. Has anyone any experience with the Franceonecall or Worldonecall websites, or Well Earned Breaks? Does anyone advertise in magazines/newspapers? If so, how often and at what cost?Any thoughts gratefully received,Giles Link to comment Share on other sites More sharing options...
Suzyq Posted January 27, 2004 Share Posted January 27, 2004 I've known 2 who advertised with one call, one said they never pay for their ads now as they've never had a booking, the other said they worked well for their property - not a very scientific survey -Advertising rates vary considerably in magazines anything from 50 a month to upwards of 100 per month and more. You can often negotiate a lower price for an agreed run especially if you catch them a day or 2 before final date for next issue. One off's are rarely worth while, my own view is a minimum of 3 issues.Know your market and check out which publications are aiming at your target population. Set an advertising budget; it's easy to spend a lot on advertising for no return.Suze Link to comment Share on other sites More sharing options...
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