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Anniversaire - alternate usage


CSV

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Just had a publicity leaflet through the door from Bricomarche offering power tools at discounted prices  -

"L'Anniversaire qui facilite vos projects"

What does Anniversaire mean in this context?

Even my ginormous Larousse dictionary still maintains it means birthday / anniversary [:)]

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[quote user="CSV"]Just had a publicity leaflet through the door from Bricomarche offering power tools at discounted prices  -

"L'Anniversaire qui facilite vos projects"

What does Anniversaire mean in this context?

Even my ginormous Larousse dictionary still maintains it means birthday / anniversary [:)]

[/quote]

Could be your anniversaire or theirs, I suppose.

I know that in the past, when I have made on line purchases, the firms sometimes make me offers when it's my real birthday or the anniversaire when I made my first purchase, etc.

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35 ans : L'anniversaire qui facilite vos projets. Pour ses 35 ans, Bricomarché s'engage pour vous offrir les prix dont vous avez besoin pour pouvoir réaliser tous ...

It's Bricomarche's 35th birthday. I imagine the pub probably does mention that somewhere, but maybe it's in the small print [:D]

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[quote user="You can call me Betty"]35 ans : L'anniversaire qui facilite vos projets. Pour ses 35 ans, Bricomarché s'engage pour vous offrir les prix dont vous avez besoin pour pouvoir réaliser tous ...

It's Bricomarche's 35th birthday. I imagine the pub probably does mention that somewhere, but maybe it's in the small print [:D]

[/quote]

Ah, Yes - just found it on the website - a lot more obvious than the tiny '35 Ans' above the logo on the flyer

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